Paid social

Give good creative a relevant audience.

We bring audience planning, video and image creative together for campaigns on Facebook and Instagram.

Plan a paid social campaign
Service study / Social Media AdvertisingVFS / STUDIES
WHAT WE BRING

The parts that
make it work.

The right combination starts with your brief. We connect the relevant disciplines around the work your business needs.

THE APPROACH

How the work
comes together.

Start with relevance

Customer information and platform insights help shape the audience. The campaign's objective guides who it is designed to reach and what it asks them to do.

Make the format work

Video, stills and carousels offer different ways to tell the story. Creative choices reflect the placement, the message and the attention available.

Read the response

Reach, clicks, conversions and cost per result give context to campaign performance. Those signals inform adjustments to creative, targeting and budget allocation.

A clear direction.
A place to begin.

Tell us what you’re planning